The Labour Party's new leader Ed Miliband has moved quickly to emphasise his centrist views and to refute claims in the right-wing press that he is too left-wing.
Voters are weary of spin, contemptuous of the moral deformities of "being on-message" and disillusioned with the journey from managerial "what works" politics to the messianic certainties, says Jill Segger. A different compass is needed in Labour's leadership election and elsewhere in British politics.
All five candidates for the Labour leadership have placed a strong emphasis on “values” while pitching for Christian support at a hustings run by the Christian Socialist Movement.